• 09:00
  • Chair’s Introduction

  • David Mannl, Head of Creative, Mippin, UK
  • TOPIC
  • Developing Content & Apps for the Next Generation

  • 09:10
  • Thinking Outside the Box - Lessons from Incorporating User Experience into the Design of Converged Services and Beyond

  • Christian Lindholm, Partner and Director, Fjord
    • How do we extend out of the device and design for cross platform lives?
    • Examples of good services, some case studies
    • The importance of interoperability and ease of use
    • Determining how the UI influences content and services
    • Assessing which technologies will be key for future experiences: sensors, screens etc.
  • 09:30
  • Keeping Pace with the Evolving Landscape as the Industry moves from an Operator to Customer Controlled Market

  • Richard Lewis, Experience Design Manager, Orange
  • 09:50
  • Exploring the Social Networking Trend and its Impact on User Experience Considerations for the Application and Device

  • Ian Curson, Global User Experience, Vodafone Group Services, UK
    • Moving from a one-to-one to one-to-many mindset
    • Enabling enriched social interaction on the handset
    • Enhancing mobility while learning from the PC
    • Linking applications and the mobile web
    • User -generated content and supporting communities
    • The role of social networks in creating effective user experiences
  • 10:10
  • Mobile User Experience and the Mobile Web

    Florent Stroppa, Director of Product Management, Data Unit, OnMobile, France
    • Assessing the current mobile internet user experience t
    • Mobile web application vs. mobile application
    • Understanding how ‘mobile first’ innovations are helping to shape the user experience and interface
    • Building contextually relevant content, leveraging the mobile environment
    • Enabling consumers to choose and customise their content and experiences
    • Building ‘open mobile’ experiences as the ecosystem develops
  • 10:30
  • Speaker Panel Discussion and Q&A

  • 11:00
  • Networking Break & Exhibition Visit

  • 11:30
  • Realizing Your UI Vision Without Compromises

  • James Haliburton, Concept Lead, TAT, Sweden
    • Using the right tools to avoid the UX bottle-necks
    • Integrating design and development for rapid UI iterations
    • Capturing opportunities in emerging input and output technologies
  • 12:00
  • PANEL DISCUSSION: What Services are going to Drive the Market Over the Next Five Years and What Needs do they Need to Fulfil?

    David Pollington, Head of Technical Research - Consumer & Internet, Vodafone Group R&D, UK
  • Cristobal Alonso, CCO, mmCHANNEL
  • Romi Parmer, CEO, The 3G Dating Agency
  • Sergio Falletti, Commercial Director, Future Platforms
  • David Gibbs, General Manager for Mobile, BSkyB
    • Analysing how the rise in mobile broadband is shaping the industry
    • Assessing the demand for current services and predicting which will be of most importance over the coming five years - Location based services/Mobile Web/Aps/ Mobile TV etc
    • Determining whether services will be operator, handset manufacturer, content publisher, or consumer led - Who will control the user experience?
    • What will be the killer app for the next generation of mobile handsets?
  • 12:40
  • An Intuitive Approach to the App Store Phenomenon: Developing an Interface for the Future of Mass Market Software Distribution

  • Stephanie Rieger, Principal, Mobile User Experience Designer, Yiibu
    • Discussing the app store phenomenon: Is there an optimal size for a good customer experience?
    • Assessing whether app stores can ever be more than an online presence: what does this mean for the user experience?
    • Examining current approaches and strategies for distribution interfaces
    • Making apps discoverable and personalising the user experience
    • Building an intuitive and targeted app store as advanced devices go mass market
  • 13:10
  • Networking Lunch & Exhibition Visit

  • 14:15
  • Operator Portals – Quo Vadis?

  • Christian Plamenig, Head of Portal & UI, Hutchison 3G, Austria
  • 14:45
  • Panel Discussion: What is the Future of Mobile Messaging and Sync for the Mass Market and how can the User Experience be Improved?

  • Florent Stroppa, Director of Product Management, Data Unit, OnMobile, France
  • Rob Graham, Head of User Experience & Research, Product & Content Marketing, Telefonica O2, UK
  • Cees van Dok, Executive Creative Director, Frog Design
  • Eveline Pupeter-Fellner, CEO, Emporia Telecom, Italy
  • Mike Grenville, Chairman, 160 Characters
    • Discussing whether the power struggle between web service companies and operators coming to an end Are both groups now working for a common cause?
    • Determining how companies achieve differentiation through messaging innovation
    • Gauging in what ways enhanced messaging systems enable the sharing of rich content creation
    • With user experience a priority for increasing P2P messaging, how do handsets currently fare for achieving the messaging industry's objective?
    • Access from the consumer's point of view: what are the requirements for simplicity and usability?
  • 15:30
  • Networking Break & Exhibition Visit

  • 16:00
  • The Role of Mobile Within Future Ubiquitous Experiences?

  • Nicky Smyth, Senior Research Manager, User Experience, BBC
  • 16:20
  • Family Communication: Addressing the Needs of Intergenerational Audiences

  • Mirjana Spasojevic, Head of User Interfaces Team, Nokia Mobile Phones
    • Putting the user first from initial concept through to launch
    • Do the UI and UX automatically go hand in hand? Case study examples of successes/failures
    • Combining UI with hardware and software knowhow to build an overall user experience
    • Aligning the UI with the operator brand experience
  • 16:40
  • Making the Move from Web to Mobile: Can the Social Networking User Experience make the Device and Platform Jump?

  • Paul Rasmussen, User Experience Director, Proximity London, UK
  • 17:00
  • Speaker Panel Discussion and Q&A

  • 17:30
  • Conference Close Day 2