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Analyst Report on the Tablet Market

The tablet market: Sizing up the appeal, opportunities and challenges

Report by David McQueen, Principal Analyst at Informa Telecoms & Media – August 2011

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The potential of tablet-based devices was first hinted at during the 1960s. After decades of significant additional hardware and software improvements, today's tablets - as typified by Apple's iPad 2 - are equipped with high-resolution touchscreens, GHz-plus multi-core processors and gigabytes of storage.

 

Informa Telecoms & Media defines a tablet as a mobile computing device with a screen size of between 5 and 12 inches using touchscreen as its primary input method
(see fig. 1).

 

Fig. 1: Tablet and mobile broadband device segmentation
Tablet and mobile broadband device segmentation diagram

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